• Planning how marketplace accounts should be structured and developed over time across Amazon, Walmart, eBay, and Shopify, including catalog organization, variation planning, product launches, and account restructuring.

  • Managing day-to-day marketplace operations including listings, flat file updates, catalog maintenance, fulfillment coordination, and the operational issues that affect overall account performance.

  • Reviewing marketplace accounts to identify structural issues, missed opportunities, and operational weaknesses, with clear recommendations around growth, catalog organization, and long-term account health.

  • Improving listings and catalog structure through optimization, keyword strategy, variation planning, and content development including A+ Content, infographics, and storefronts.

  • Supporting account visibility through advertising strategy, keyword targeting and campaign oversight, with advertising used to amplify strong listings rather than replace a weak foundation.

  • Planning inventory levels, forecasting product needs, and structuring fulfillment across FBA, FBM, and other models to support availability, margin, and operational stability.

  • Helping brands build and launch private label products through Brand Registry, catalog setup, listing development, and launch planning.

  • Creating custom dashboards, reporting tools, and lightweight apps that give brands clearer visibility into inventory, profitability, sales performance, and day-to-day operations.

When you work with me, you work directly with me. I offer flat-rate projects and monthly retainers with the scope clearly defined upfront.

I'd be glad to connect and discuss how I can support your brand.